We’ve reached the unofficial official start of the 2025 Southeastern Conference football season as the week-long SEC Media Days get underway on Monday at the College Football Hall of Fame in Downtown Atlanta. All sixteen head coaches will take their turn on the podium, projecting a message of hope and excitement to their respective fan bases. As they speak, conversations around every dinner table in the south will turn to planning for gridiron glory this fall.

In what feels like a broken record, we might not get a lot of in-depth information about each team or roster due to the coaches’ lingo that exists. Still, this week has plenty of storylines to watch for as the Southeastern Conference looks to return to the top of the college football world for the first time in three years. Following a dominating four-year stretch of producing National Champions, it’s been two whole seasons where the Big 10 has risen and all but replaced the hierarchy within college football.

From a conference standpoint, fans will likely hear and see a resounding message from the top with Commissioner Sankey to every coach in the league about returning the Southeastern Conference football to winning National Championships. Because in this conference, you’re measured by three things: winning the Southeastern Conference Championship, postseason bowl success, and most importantly, delivering the SEC another National Championship. Despite falling short in the last two seasons of a National Championship, the Southeastern Conference is still the conference that moves the needle. No matter the opponent, when there’s an SEC team involved, that program is going to get the best shot because beating an SEC team in the game of football is something that gets celebrated for generations to come.

As it has been the last few seasons, fans, media, coaches, and players alike will hear about the ever-changing landscape of college football with topics like NIL, transfer portal, house settlement, College Football Playoff expansion, and maybe even realignment as the Southeastern Conference continues to shift the focus to being the flag bearer for the future of college athletics. We’ve seen it the last few years, Commissioner Sankey and his staff are among the most determined in the history of the sport to position the Southeastern Conference to be in the best place nationally to lead by example.

Elsewhere, the conversation with the coaches on the podium will likely be vague without giving up much information due to the current landscape of college football, which includes transfer portal issues. We could see Coach Kiffin or Coach Drinkwitz crack a joke or two, and Coach Mark Stoops talk about his recent motivation to get Kentucky back to winning football games. Overall, it’ll be vague college football information, providing just enough to keep fans interested until Labor Day weekend, also known as “Coaches Talk.” We’ll get some fun sound bites from the players, but overall, not a lot of information will be shared as everything in modern college football goes silent around July.

Talking season gets underway on Monday with four coaches: Brian Kelly from LSU, Lane Kiffin from Ole Miss, Shane Beamer from South Carolina, and Clark Lea from Vanderbilt. We’ll also likely hear from Commissioner Sankey, who will take to the podium to deliver the state of the Southeastern Conference address. As usual, all action from Atlanta will have a television audience on the SEC Network.